Playing with lighting for photography is always fun. In fact, its one of the main ingredients in an images recipe, and one that adds a tremendous amount of character. Finding unusual lighting sources and applying them in a creative way can transform something common into something much more visually interesting.
For one of my clients, we had the opportunity to do just that. They had a small projector system in-house that was available to use, creative ideas started to flow, and we all worked to make it happen.
Projecting light from underneath the glass platform onto the bottom of the shoe, revealed multiple distinct patterns reflected in the various levels of the glass platform. This created an interesting high technology feel and suggested the concepts of industrial testing, measurements, and research, right in line with the clients focus.
The final images will be used to promote the clients measurement instruments for the athletic shoe, medical, and research industries.